The Bitcoin Boom: 80 Public Companies Are Betting Big on BTC in 2025

The number of publicly traded companies buying and holding Bitcoin (BTC) has surged to 80 in 2025, a 142% increase from just 33 companies in 2023.

This trend reflects the growing acceptance of Bitcoin as both a strategic reserve asset and a hedge against inflation.

Why Public Companies Are Holding Bitcoin in 2025

Digital asset brokerage firm River revealed that 80 public companies hold Bitcoin, up from just 33 two years ago.

“80 public companies are now buying Bitcoin. Two years ago there were 33. Two years from now there will be…?,” River posed.

Public Companies Holding Bitcoin. Source: River on X

The companies embracing Bitcoin span multiple industries, with a strong concentration in technology and finance. The technology sector accounts for half of the public companies holding Bitcoin. Bitcoin Treasuries data shows firms like MicroStrategy (now Strategy), Tesla, and Block stand at the forefront of integrating Bitcoin into their financial strategies.

Financial institutions comprise 30% of the total, including Fold Holdings and Coinbase Global, which have indirect exposure via ETFs (exchange-traded funds). The cryptocurrency mining industry represents 15%, with mining giants such as Marathon Digital and Riot Platforms holding significant Bitcoin reserves.

The remaining 5% comprises companies from other sectors, including retail and energy. These firms experiment with Bitcoin holdings for transactions and balance sheet diversification.

Several key factors are driving the adoption of Bitcoin among public companies. Inflation hedging has become a major consideration as firms look for alternative stores of value beyond traditional assets.

“Bitcoin is the currency of freedom, a hedge against inflation for middle-class Americans, a remedy against the dollar’s downgrade from the world’s reserve currency, and the off-ramp from a ruinous national debt. Bitcoin will have no stronger advocate than Howard Lutnik,” US Health and Human Services Secretary Robert F. Kennedy Jr said recently.

Many companies have also adopted Bitcoin as a treasury reserve strategy, betting on its long-term appreciation. On this matter, firms like Strategy lead the way.

Additionally, investor pressure has played a role as institutional investors and shareholders increasingly push companies to diversify into digital assets. Regulatory clarity and pro-crypto policies in some regions have further encouraged corporate adoption.

Cumulative Bitcoin Holdings Continue to Rise

Meanwhile, public companies have been accumulating Bitcoin at an unprecedented rate. Between 2020 and 2023, they collectively held approximately 200,000 BTC. In 2024 alone, an additional 257,095 BTC was acquired, doubling the total from five years ago.

In the first quarter of 2025, an estimated 50,000 to 70,000 BTC has already been added. Noteworthy, MicroStrategy and Fold Holdings lead the acquisitions. Coinbase’s recent institutional investor survey also indicated that 83% of institutions plan to increase their crypto asset allocation by 2025.

Institutional Bitcoin Investor Survey. Source: Coinbase report

The surge in Bitcoin adoption by public companies coincides with a new wave of crypto-related IPOs (initial public offerings). Notable firms, including Gemini and Kraken, plan to go public, highlighting increased institutional confidence in the digital asset space. These IPOs provide fresh capital inflows and further legitimize the broader crypto market.

Bitcoin has also become a financial lifeline for struggling companies seeking to boost their stock prices. Some firms with declining revenues have turned to Bitcoin investments to attract new investors and strengthen their market position. As a result, Bitcoin is playing an increasingly significant role in corporate strategies.

Despite the impressive growth in corporate Bitcoin adoption, public crypto companies still represent only 5.8% of the total crypto market capitalization, according to a CoinGecko report. This suggests that there is still significant room for expansion.

Beyond corporate treasuries, Bitcoin’s rising adoption also influences financial planning in other areas. Parents increasingly choose Bitcoin as an alternative to traditional college savings plans, betting on its long-term growth potential to fund education expenses.

With 80 public companies now holding Bitcoin, the trend shows no signs of slowing. If the current growth trajectory continues, institutional adoption will deepen as more companies turn to Bitcoin.

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